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News: Meta blocks AI tools for political ads
Welcome back!
We have some interesting developments on deck today from Meta, OpenAI and the Hollywood strike.
Let’s get right to it.
In today’s Daily Update:
🗞️ Meta blocks generative AI tools for political ads
🤖 The App Store for AI
📸 Hollywood studios reportedly wanted to use dead actors’ AI clones
🚨 AI Roundup: Three quick hits
Read time: 2 minutes
LATEST NEWS
🗞️ Meta blocks generative AI tools for political ads
Source: Adobe Firefly
Meta is barring political advertisers from using generative AI ad tools in an effort to mitigate election misinformation.
What you need to know:
Meta recently started testing generative AI ad creation tools in Ad Manager.
The company confirmed on Monday that it will prohibit the use of these tools for creating content related to sensitive subjects. This includes elections and politics.
Meta will also block its Meta AI virtual assistant from creating photo-realistic images of public figures.
Google also aims to keep politics away from AI ad tools by blocking a list of “political keywords” from being used in prompts.
Why it matters: Meta just made one of the most significant AI policy decisions to date. AI-driven misinformation has already proven to be a threat to democratic elections, but it looks like tech companies are starting to find ways to get a handle on AI-generated content before it gets out of hand.
AI INSIGHT
🤖 The App Store for AI
Source: OpenAI GPT Store
Yesterday we took a look at OpenAI’s plans to let ChatGPT Plus subscribers build their own custom GPTs. Today I want to dive deeper into OpenAI’s GPT Store, a platform where users will be able to distribute GPTs.
The details:
GPT Store will allow users to distribute and eventually monetize their custom GPTs.
Examples of custom GPTs include a writing coach, a startup advisor, a CanvaGPT that creates designs and much more.
CEO Sam Altman says OpenAI will pay creators who make the most used and useful GPTs a portion of the company’s revenue.
Anyone can build and monetize GPTs without needing any coding skills.
A look ahead: OpenAI is essentially trying to recreate Apple’s immensely lucrative App Store model with GPT Store. It’s certainly a bold move, and whether it pays off is to be seen.
Regardless of OpenAI’s return on GPT Store, millions of people will be enabled to build and monetize their own GPT models for the first time. This could be an especially valuable marketplace for entrepreneurs and small businesses.
INDUSTRY SPOTLIGHT
📸 Hollywood studios reportedly wanted to use dead actors’ AI clones
Source: John Nacion | Getty Images
SAG-AFTRA reportedly rejected Hollywood studios’ latest offer to end the strike because it included clauses that would allow the use of AI-generated likenesses of deceased actors without consent.
Key points:
Variety has since reported that the two sides have resolved their differences over the AI rights of deceased actors.
The original proposal allegedly gave studios unlimited usage rights over AI-created likenesses of dead performers.
SAG-AFTRA reportedly assured union members that it won’t agree to a lousy contract.
The bottom line: The Hollywood actors strike is still far from over — it’s interesting that this obscure detail received so much attention amidst more prominent debates surrounding pay and royalties.
MORE TRENDING NEWS
🚨 AI Roundup: Three quick hits
Squad Up: Microsoft offers to help U.S. politicians crack down on deepfakes.
Done Deal: AI negotiates a legal contract without any human involvement for the first time ever.
Suspicious Motives: Chinese President Xi Jinping urges countries to unite in tackling AI challenges but avoids mentioning the state’s internet controls.
THAT’S ALL FOR TODAY